You're a hobbyist who enjoys racing your car on the weekend - competing in local events for bragging rights and the excitement you get from racing around a track at high speeds. But you're not independently wealthy, and racing can be expensive. You'd really like to get some new suspension parts (or a new exhaust, or some other go-fast parts) for your car and would like to work a deal with a company who sells those parts via a sponsorship deal. Do you really need to have a blog to get sponsored? Your chances of getting sponsors will be drastically improved if you did have a blog. If you have a little bit of time to devote to documenting your events, and you are comfortable around a computer (and the internet), a blog is a no-brainer. It's cheap and doesn't require any special skills to set up and maintain. Anyone can do it with just a little guidance.
What should your blog consist of? You're essentially building a portfolio site for your racing efforts to share with the world - an audience that you're going to accumulate over time. Prospective sponsors will browse your blog to get a feeling for whether they see value in sponsoring your car. When they view your site they should find articles in the form of blog entries, pics from the build and/or events you have been competing in, an "about us" page which talks about your racing plans and accomplishments, a "contact us" page, and lastly, a page displaying your current sponsor logos with links pointing to their websites.
The most effective and best approach to build a professional looking blog is to sign up for a website hosting service that features Wordpress hosting and domain name registration together. Wordpress is considered the most widely used blogging platform in the world. You shouldn't be spending more than $8 per month for a blog site. A number of hosting companies make it very simple to setup a Wordpress blogging site too - some in less than 5 minutes. And that means you can have a basic website up with photos and some event blog posts in no time at all.
And before you make the mistake of asking your nephew (or friend, co-worker, etc) who claims to have experience in web design to build a site for you, take a minute to learn how simple the process is. The beautiful thing about Wordpress that you may easily get a site created and change up the appearance of your blog with a few mouse clicks. No web design/development or programming knowledge is needed. All you have to do is read through the Wordpress Codex to become familiar with the administration of your Wordpress blog site. If you're a reader, pick up an instructional book on Amazon or your local book store - just make sure the book is current and the material is relevant to recent versions of the Wordpress script.
Yes, sponsors definitely will expect you to have a website, preferably a blog that will be updated with all of your race participation. Now that you understand how easy and inexpensive it really is to setup a blog there isn't anything stopping you from launching your own and building up a web-based racing profile which sponsors will look over to determine if you are deserving of sponsorship.
What should your blog consist of? You're essentially building a portfolio site for your racing efforts to share with the world - an audience that you're going to accumulate over time. Prospective sponsors will browse your blog to get a feeling for whether they see value in sponsoring your car. When they view your site they should find articles in the form of blog entries, pics from the build and/or events you have been competing in, an "about us" page which talks about your racing plans and accomplishments, a "contact us" page, and lastly, a page displaying your current sponsor logos with links pointing to their websites.
The most effective and best approach to build a professional looking blog is to sign up for a website hosting service that features Wordpress hosting and domain name registration together. Wordpress is considered the most widely used blogging platform in the world. You shouldn't be spending more than $8 per month for a blog site. A number of hosting companies make it very simple to setup a Wordpress blogging site too - some in less than 5 minutes. And that means you can have a basic website up with photos and some event blog posts in no time at all.
And before you make the mistake of asking your nephew (or friend, co-worker, etc) who claims to have experience in web design to build a site for you, take a minute to learn how simple the process is. The beautiful thing about Wordpress that you may easily get a site created and change up the appearance of your blog with a few mouse clicks. No web design/development or programming knowledge is needed. All you have to do is read through the Wordpress Codex to become familiar with the administration of your Wordpress blog site. If you're a reader, pick up an instructional book on Amazon or your local book store - just make sure the book is current and the material is relevant to recent versions of the Wordpress script.
Yes, sponsors definitely will expect you to have a website, preferably a blog that will be updated with all of your race participation. Now that you understand how easy and inexpensive it really is to setup a blog there isn't anything stopping you from launching your own and building up a web-based racing profile which sponsors will look over to determine if you are deserving of sponsorship.
About the Author:
If you're looking for in-depth information on how to use the web to obtain car sponsorship, as well as tutorials to help set up a blogand tips on how to effectively use Youtube and social media, visit CarSponsorshipGuide.com.
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